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Opened Aug 08, 2025 by Elvera Pennell@elverapennell9
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Powerful Social Collaboration Techniques for Saudi Brands

I presently employ several tools that have substantially upgraded our competitive research:

  • Keyword trackers to track other companies' keyword performance
  • Brand monitoring tools to follow rivals' online presence
  • Website analysis solutions to track changes to their websites
  • Communication monitoring to receive their promotional messages

When I launched my retail business three years ago, I was convinced that our special products would be enough. I ignored market research as unnecessary – a mistake that almost destroyed my entire business.

After partnering with three distinct international agencies that were unable to deliver results, my company finally hired a specialized digital Saudi Arabia's best marketing firm company Riyadh. The difference in results was astonishing.

I advise classifying competitors as:

  • Main competitors (offering very similar offerings)
  • Peripheral competitors (with partial resemblance)
  • Potential disruptors (new entrants with game-changing potential)

A skincare retailer changed from multiple single engagements to continuous associations with fewer influencers, producing a substantial increase in conversion rates and a significant drop in promotion spending.

Their offerings encompass:

  • Strategic search optimization services
  • Innovative web design creation
  • Performance-focused online advertising campaigns
  • Platform oversight
  • Copywriting and strategy

I spend at least two hours each Monday analyzing our competitors':

  • Digital structure and UX
  • Content strategy and posting schedule
  • Online platforms presence
  • User feedback and evaluations
  • Top Seo Firms Comparison tactics and positions

For a high-end retailer, we discovered that image and temporary channels significantly outperformed Meta for connection and purchases, leading to a intentional shift of resources that increased overall performance by over one hundred fifty percent.

I use a simple document to record our competition's rates adjustments every week. This has already allowed us to:

  • Spot cyclical promotion cycles
  • Recognize product bundling approaches
  • Comprehend their value positioning

For a home décor retailer, a campaign with 20 niche voices created a three hundred forty-seven percent higher return on investment than a exclusive agreement with a major influencer with millions of followers.

Advising a culinary business, we established a technique where influencers naturally integrated products into their regular routines rather than creating evident sponsorships. This method generated interaction levels 218% better than conventional marketing content.

Not long ago, I observed as three similar businesses invested heavily into expanding their presence on a particular social media platform. Their attempts failed spectacularly as the medium appeared to be a bad match for our market.

Last quarter, a skincare retailer invested 300,000 SAR in traditional advertising with minimal outcomes. After redirecting just 25% of that budget to creator partnerships, they achieved a seven hundred twelve percent improvement in conversions.

Last quarter, a retail client complained that their electronic messaging initiatives were creating poor returns with visibility below 8%. After executing the techniques I'm about to share, their readership improved to 37% and conversion grew by over two hundred percent.

Begin by listing ALL your rivals – not just the obvious ones. In our analysis, we discovered that our most significant competitor wasn't the well-known brand we were monitoring, but a emerging startup with an novel approach.

With extensive testing for a shopping business, we found that material shared between evening hours significantly exceeded those released during standard prime times, generating one hundred forty-three percent better interaction.

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Reference: elverapennell9/marketingknowledgebase#4